It seems like every time we go online, we are presented with another blog about VR (Virtual Reality), and unlucky for you; today is no different! Here, we at Gomie Design explore the impact VR is having on the digital world; evolving into something much more than a marketing gimmick.
So, without further ado; here’s why web designers across the globe need to start getting on board with.
VR is gracing the browsers
The reason many of us have felt so detached from the VR movement is that we don’t have all the gear, not owning headsets or the right applications. Understanding the need for the masses to get involved, VR technology is now making its way to browsers, with a number of big-name web browsers working on support for WebVR.
Expected to be fully rolled out next year, consumers will soon be able to interact with VR content with a click of a button.
The WebVR API is currently available in Firefox Nightly builds, Chrome 56+ for Android and experimental builds of Chromium for Windows, as well as in the Samsung Internet Browser for Gear VR.
No more demos
Virtual Reality technology has traditionally been about proof of concept and showy demos, used for pitching ideas and ‘what if’ scenarios. A wealth of high-end firms are now starting to integrate 3D and VR tours of their services and products into their websites; a service that creative agencies are under increasing pressure to deliver to their clients; including us!
VR content creation
Thousands of VR headsets are sold in the UK on a daily basis, meaning more and more people can obtain VR content easily. In addition to this, creating the content has also become simpler; with the increasing availability of open source libraries arguably responsible.
Popular frameworks include A-Frame, PlayCanvas, Sketchfab and Vizor, meaning even the most inexperienced of designers can have a stab at creating something virtually fantastic.
Money, Money, Money
Our tech neighbours in America believe that VR is the future, ploughing a great deal of investment into the growing trend. Expecting the market to be worth a staggering $162 billion by 2020, Virtual Reality Venture Capital Alliance just recently announced a $10 billion-worth of investment in VR.
Tech entrepreneur, Mark Pesce, believes “VR can become the most important cultural advance since writing. That’s not an exaggeration .”
“Knowledge and experience are not the same thing,” he reasons, in this post. “You can transmit knowledge by writing it down. You cannot transmit experience through words. Experience must be – experienced […] The web gave us the capacity to share knowledge on a global scale. VR does the same thing for experience.”
Let us know what you think, will you be investing in VR technology in 2018?