Google ads consists of:
- Paid search
- Display advertising
- Google shopping ads
- Re-marketing ads
- YouTube advertising
Each of these are operated on a pay-per-click model which is where you only pay when someone clicks on your ad.
Depending on your business we’ll create a PPC strategy to show your ads to the right audience in the right places. For example, if you run a retail or e-commerce store then Google shopping ads can be a great way to get your products in front of the right customers.
